Double Tap: Influencer Marketing in 2019

Double Tap: Influencer Marketing in 2019

I, like many other millennials, spent the better part of a recent weekend watching not one, but two documentaries on the catastrophic failure that was Fyre Festival. The Fyre Festival debacle, while agreeably a catastrophe, drove home this important shift in the way people react to advertising today.

Coffee Bean(ie)

Coffee Bean(ie)

I didn't really come up with any New Year's resolutions (or a subsequent post) but one thing I've really been prepping for this year is an improved content structure. As my Instagram & blog followings grow, I want to make sure my engagement does as well and doesn't become hurt by the new algorithm. I spent all of December posting infrequently as I was working on a content calendar for the entirety of 2019, which is about 75% built out at this point. I've also updated my website interface to be more user-friendly, and I love the way it's turned out.

serial repeat: white vintage gucci bag

serial repeat: white vintage gucci bag

My first Serial Repeat features my white, circular Gucci bag. I'm pretty sure it's vintage - I got from my mom, who got it originally from a consignment shop. The bag has a white embossed interlocking GG pattern that is very subtle and a small gold interlocking GG on the front, as well as gold hardware.

tulum travel diary

tulum travel diary

Most of the activity in Tulum is all on beach road, which runs alongside the beach (obviously) & through the jungle. It's a very busy street, but all of the establishments are built in the similar minimal, bohemian style, which tries its best to be low-impact on the surrounding environment and gives the feeling that everything grows out of the trees.